Featured Member: Whitney Vredenburgh
zWORKS member stages, redesigns homes
It’s another classic zWORKS startup story. Whitney Vredenburgh went from corporate to startup and hasn’t looked back.
The mother of two turned from marketing and sales with an agriculture company to a home staging and redesign startup in 2016. Two years later, and Vredenburgh is a proud mother of four with a blossoming company called Nested Spaces.
Nested Spaces will work with realtors on home staging, whether vacant or occupied, and clients on redesign. Vredenburgh said the ideal situation is to stage a client’s home during the sale then help redesign when they buy a new house.
For staging, she says it’s about neutralizing the house so it appeals to the most potential buyers, while redesigning is more personal.
“The goal is to make their home feel like THE home,” she said.