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Kate Swanson
Executive Director

kswanson@zworks.org
317-727-7324 (call or txt)

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85 East Cedar St.
Zionsville, IN 46077

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Member of the month: Whitney Vredenburgh

zWORKS member stages, redesigns homes

It’s another classic zWORKS startup story. Whitney Vredenburgh went from corporate to startup and hasn’t looked back.

The mother of two turned from marketing and sales with an agriculture company to a home staging and redesign startup in 2016. Two years later, and Vredenburgh is a proud mother of four with a blossoming company called Nested Spaces.

Nested Spaces will work with realtors on home staging, whether vacant or occupied, and clients on redesign. Vredenburgh said the ideal situation is to stage a client’s home during the sale then help redesign when they buy a new house.

For staging, she says it’s about neutralizing the house so it appeals to the most potential buyers, while redesigning is more personal.

“The goal is to make their home feel like THE home,” she said.

Vredenburgh has always been a creative person. Her favorite part about the agriculture companies she worked for was the ad and marketing campaigns where she could focus on the creative side. But when both her and her husband were constantly traveling, she said she knew something needed to change.

She had been interested in home staging and redesign ever since her mom spent 20 years in real estate.

“I saw what sold and what didn’t sell and why,” Vredenburgh said. “That gave me a foundation.”

She got her certification, made a website, tested a free vacant stage and the rest is history.

“My favorite thing about starting my own company is being able to create and showcase my own brand,” she said.

There’s a lot that goes on behind the scenes with Nested Spaces. To hear more about what Whitney does or if you need a redesign, call her at 314-799-7965 or email whitney@nestedspaces.com. Visit the website here.

 

 

Getting to know Whitney…

#Zionsville: Whitney’s favorite Zionsville restaurant is Convivio.

Around the World: The most interesting place Whitney has traveled is to Beijing while getting her master’s degree in International Business.

Entrepreneurial Bootcamp kicks off Summer Internship Program

The second annual zWORKS summer internship program officially started today with an eBootcamp focusing on local entrepreneurship. This summer’s interns are both high school and college age and will be working for zWORKS startups like Zio, Try It Tiny and Mix It Out.

They got to hear from a variety of speakers including Mayor Tim Haak, MOBI President Josh Garrett, Apprenace’s Chris Hoyt, zWORKS co-founder Dan Moyers and Jacob Schpok with Elevate Ventures.

Mayor Haak discussed why bringing startups to Zionsville is important. Garrett told the story of how MOBI was founded and what goes into building a startup from nothing. Hoyt talked about how students can make the most of their internships.

“The zWORKS Summer Internship Prgram offers a fabulous opportunity for students to work firsthand with local entrepreneurs,” zWORKS Executive Director Kate Swanson said.

The interns said they were most excited about getting experience and seeing what works with startups as well as learning what to expect from working with a small team.

“Watching these tech startups growing from the ground floor is an incredible learning experience,” Swanson said. “Zionsville is fortunate to have this little hotbed of entrepreneurship in our Village.”

Member of the Month: Mark Plaskow

Microscope uses AI for better health care

A zWORKS startup is using modern technology to create more responsive health care.

Mark Plaskow started PAEAN (pronounced ‘payin’) Clinical in January of this year after he sold American Health Technology. PAEAN has created an automated portable microscope to enable more points of care to do better medical testing using imaging, artificial intelligence, and telemedicine.

Plaskow previously worked in Africa where he worked with malaria and childhood cancerous diseases. A small team of entrepreneurs were inspired by his medical imaging technology and this ultimately led to the PAEAN.

“The most rewarding part of PAEAN is definitely that the mission is to make a permanent change for the better,” Plaskow said.

He added that they learn new things with technology and medicine every day.

“I am getting to work with creative people and brilliant medical professionals,” he said.

The company has grown to eight people and is rapidly expanding. Plaskow said he is a big fan of Zionsville.

“zWORKS enables a professional working space for our company when we are here.”

If you’re interested in contacting Mark, email mp@paeanclinical.com or call (614) 582-4184.

 

Getting to know Mark…

Behind the Scenes

Mark used to be a DJ and knows all the words to almost every 80’s song.

#Zionsville

Mark’s favorite Zionsville restaurant is Rush on Main for Cubs games.

Partner of the Month: KSM Consulting

Check out KSM Consulting’s new digs!

One of zWORKS’ gold partners – KSM Consulting – is expanding their offices downtown. The KSMC111 is a new office and innovation center in the SalesForce Tower at Monument Circle.

Over 100 employees with data analytics and project management practices will work out of KSMC111. The new space will include a library, a conference center, meeting areas and private focus rooms.

It is similar to a coworking space, but different in execution. Their website calls it “an ideal space for cross-functional strategic planning, organizational improvement, technology optimization, and development of professionals at the management and executive levels, as well as emerging leaders.”

The grand opening is scheduled for Tuesday, May 15.

Read more about the design process and watch their video below!

WorkHere wins Innovation of the Year

A zWORKS startup company was recently chosen as one of the 15 award winners at the 2018 TechPoint Mira Awards in downtown Indianapolis.

WorkHere is a company that connects local jobs with local workers and it won the Innovation of the Year. WorkHere has been a big supporter of zWORKS from the beginning and graduated in 2016. Congrats to the entire team – especially co-founders Rick Wehrle, Mike Seidle and Howard Bates!

While the patent-pending technology was launched in 2016, the award acknowledged the amount of innovation in 2017 from instantaneous texting to geo-targeted and geo-fenced recruitment advertising to community coaching services.

Check out the TechPoint article and watch their below video!

A few zWORKS members also work for Salesforce, which won the Tech Company of the Year ($20M+). Shout out to Brandt Voight and Jason Foster!

 

Shop Amazon, raise $ for zWORKS

Calling all Amazon shoppers! zWORKS is one of the non-profits connected to Zionsville-based Boosterville‘s shopping fundraising platform.

Boosterville has added Amazon to our zWORKS Marketplace so now you can raise money for zWORKS when you shop at Amazon, along with hundreds of other stores like Dick’s Sporting Goods, Nordstrom, Finish Line, Kohl’s and more.

​By clicking through the Marketplace, Amazon purchases raise up to 5% compared to earning .5% when starting at Amazon Smile.

Any open donations are also appreciated!

Introducing . . . Resident Podcaster Sean Sullivan

The man behind the mic

Starting this month, our new Resident Podcaster – Sean Sullivan – will be available for members to help start and manage their podcasts. Don’t miss a chance for Q&A with Sean at zWORKS (85 East Cedar) on April 16 from 3 to 5 p.m.

Sullivan joins us after expanding his own podcast “Converge Coffee” throughout the past year to over 32,000 viewers across the world. As a zWORKS benefit to members, Sean will provide members with complimentary services such as podcast strategy, technical assistance, and advice on building a podcast audience.

In “Converge Coffee”, Sullivan focuses on the marketing world and has interviewed anywhere from startups to Fortune 50 companies.

“Podcasting simplifies human interaction and communication,” Sullivan said. “It’s a unique glimpse into the one-on-one conversation.”

A few things about Sean Sullivan – he graduated from Butler University with a marketing major and concentrations in finance and risk management. He hails from Kokomo, Indiana before he “won the lottery” and was awarded the Lilly Endowment Scholarship to go to Butler. After graduation he worked with the startup WorkHere, a zWORKS graduate, amongst other marketing companies. He is currently the Marketing Analytics Manager at &Marketing.

In his free time, he is involved with the Zionsville Lions Club, Lilly Scholar Network, Centric Indiana, and Agile Marketing Indy.

To contact Sean, email sean@convergecoffee.co!

It was a grand opening

We had a great turnout for our Grand Opening yesterday! Thanks to everyone who attended. We have been truly blessed with support from around Zionsville – particularly the Town of Zionsville and Mayor Tim Haak, the Zionsville Chamber of Commerce and the Boone EDC.

Shout out to Nameless Catering for providing some delicious bacon-wrapped Brussel sprouts, meatballs, mac-and-chees and more.

So, the ribbon is officially cut and we have both zWORKS and zWORKS on Pine available for members. Our goal for zWORKS on Pine is to provide the necessary additional meeting space, both conference and collaborative rooms, to our members.

Onward!

One week until Grand Opening!

Let’s ride the entrepreneurial wave together at our Grand Opening Celebration.

The grand opening for zWORKS on Pine will be on Thursday, April 12 from 3 to 5 p.m. We will have a ribbon cutting ceremony at 4 p.m. and there will be food from Nameless Catering! Come join us to celebrate the new Meet + Startup Space for our 200+ members. Members and the public are welcome to attend.

zWORKS on Pine features five more conference rooms in addition to our two at the zWORKS hub on Cedar Street. There are also three more startup offices which all have tenants already!

Thanks to all of our partners who have made this expansion possible just three years after we opened on Cedar Street. Also a big thanks to…

RJE Interiors
David Rausch Studio
Tom Casalini
Mohawk Flooring
Tom Simmons custom home builder and remodler
Marvelous Woodworking
Claghorn Custom Flooring
Sit On It seating
MDC wall designs and coating

 

Wanted: women’s suits!

Ladies, have a suit you don’t wear or need anymore? zWORKS is hosting a suit donation drive in conjunction with the annual Dress for Success Send One Suit week – the non-profit’s annual suit donation week. Local business and zWORKS member Hostetler Public Relations is sponsoring SOS at zWORKS and invites you to stop by to support women in our community.

Members can donate throughout the week and zWORKS will be open to the public on Wednesday, April 11 from 10 a.m. to 2 p.m.

If you came to the March Happy Hour, you may have heard Dress For Success Executive Director Barb Ellsworth talk about the benefits of Send One Suit. Your suit will be professionally dry cleaned and provided to a Dress for Success client who’s been referred to the agency from one of over 100 partners in central Indiana. Receiving appropriate interview attire provides a confidence boost to get and keep a job.

Dress for Success Indianapolis anticipates seeing over 1,250 women for their interviews in 2018. They need your help collecting enough suits, business appropriate separates, and blouses to make this possible! Cash donations also are accepted to support DFSI, a 501c3 organization.

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